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Why Owning The Supply Chain Changes Everything

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Why Owning The Supply Chain Changes Everything

At the heart of every cup of tea is a botanical transformation. A simple green leaf, harvested from a tea bush, enters a factory. Then the magic—and the money—happens. Through a skilled application of pressure, heat, and time, tea leaves increase in value 10x as they’re crafted into the black, green, and white teas we drink. All of that from the leaves of one plant, and with nothing added, just water removed. 

By owning a tea factory alongside farmers, we no longer just trade other people’s tea. For the first time, we make our own. And that’s not just a moral win, it’s a major business advantage.

How Ownership Transforms Our Business

Factories are the economic engine of the tea trade, and now we own the engine. By sharing ownership of the factory with farmers, we’ve gained complete control over the supply chain while ensuring that the people who grow the tea have a stake in its success. That means:

  • Market-driven innovation – We don’t just take what’s available; we create teas based on what our customers want. From small-batch whole-leaf greens to high-volume blacks for blending, we have the flexibility to refine our offerings to match demand. Plus, we can craft exclusive teas tailored to our customers' needs, giving them a unique product they won’t find anywhere else.
  • Transparency leads to knowledge, then to power – No middlemen, no mystery. We know exactly how our tea is grown, processed, and packaged. With full visibility into every stage of production, we can guarantee ethical sourcing, fair wages, and the highest quality teas for our customers. Plus, we can provide the production details that specialty tea drinkers crave—cultivar, harvest date, elevation, and more—ensuring a deeper connection to every cup.
  • Tea made to US food safety standards – Every step of production meets the highest quality controls, ensuring consistency and compliance for major retailers. This allows us to expand into larger markets that require rigorous safety certifications, setting us apart from suppliers who can't meet these standards.
  • A secure supply chain – By sharing the value with farmers, we’re ensuring they have a reason to stay in the industry. Instead of being forced to sell their leaves at whatever price they can get before they spoil, farmers now profit from the tea they grow, aligning everyone’s incentives for the long term.

A Competitive Business Model for Growth

Tea is one of the world’s oldest trades. We’re making it one of the most innovative. By owning a tea factory, we are fully differentiated from any other American tea company. And through our WeFunder campaign, you can own a piece of it too.

By investing in Young Mountain Tea, you’re not just supporting a good idea—you’re backing a scalable, high-growth business that is redefining what it means to make tea.

Click below to invest today.

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